On today’s episode of Creative Space,  we have the pleasure of speaking with fashion expert and style director of Dressing Jane, Alisa Frederico. A lover of fashion and personal style from a young age, Alisa’s career in retail and fashion spans over 25 years at companies like Aldo, Scunci, and URBN. Today through Dressing Jane, Alisa has become a sought after consultant, runway emcee and on-air expert doing everything from personal shopping and closet merchandising to editorial styling.

In the conversation, we talk about the power of fashion to boost our confidence and level up our lives. We also discuss Alisa’s journey working on the corporate side of the fashion industry before launching her own venture.

For more on Alisa Frederico and Dressing Jane, visit: dressingjane.com. 

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SHOW NOTES:

0:00—Introduction

1:15—How we first met

1:32—The athleisure cover story

3:09—Alisa’s early life and career aspirations

6:08—The influence of mom and Madonna

7:00—Making fashion her life’s work

9:42—Alisa’s career before Dressing Jane

13:24—Lessons learned working for other brands

15:21—Why influencers need real world work experience

18:22—The creative process of a style director

21:00—Inspiring confidence through fashion

24:52—The important role fashion plays

27:31—Launching Dressing Jane

32:34—The evolution of fashion

34:26—Fashion advice for someone with little time

35:30—Let Instagram be your moodboard

39:01—Three fashion rules to live by

40:49—Advice for aspiring stylists

42:34—What’s next for Alisa